30 April 2021

Beko Introduces HarvestFresh Technology in Refrigerators

The past year has made us pay great attention to our health. Not only have we incorporated various routines to improve our hygiene to prevent sickness, but we have also paid special care to our workout routines and the food that we take. What we put in our body is such an underrated consideration. We have to make sure that we only consume fresh and healthy produce which can be time consuming and costly. Good thing there are new technologies introduced that would help us keep our food fresh for longer and nutrients in food intact.

Inspired by nature, powered by light, HarvestFresh is the innovative technology developed for Beko fridges. Intended to mimic the 24-hour sun cycle and natural sunlight, HarvestFresh uses three colors—green, blue and red. During the first four hours of the HarvestFresh cycle, the crisper lights will shine blue, mimicking dawn and the first light of day. This is followed by two hours of green light replicating midday and a six hours of red light imitating the more muted tones of dusk. The drawers will then turn dark for 12 hours to represent nighttime.