30 August 2014

New music video celebrates OLX.ph’s growing Yesss, Yaman! Movement



Awaken your sluggish spirit with the new Yesss, Yaman! music video from OLX.ph, the biggest C2C buy and sell platform in the country. The promotional clip features a catchy jingle that tells sellers how to easily sell pre-loved items online: Halina at tayo'y magbenta. Sa OLX ka pumunta. Ang hindi na ginagamit, cellphone, TV o damit, ibenta na sa OLX!.

The new music video depicts the transformation of Barangay Matumal (sluggish) to Barangay OLX—a lively and self-motivated community where residents know how to declutter homes from unwanted stuff and earn extra cash from selling these things online. 

The new Yesss, Yaman! music video from OLX.ph features a catchy jingle that tells sellers how to easily sell pre-loved items online.

The music video reflects the growing popularity of selling pre-loved items on OLX.ph. Since its rebranding in March, the site has been getting an average of 25% new sellers and 10% more ad listings per month --  thanks, in part, to the success of the Yesss! Yaman! Movement, which has visited key barangays in the country to promote financial literacy and provide assistance to locals who want to sell used items online.

With the video’s release, OLX.ph managing director RJ David is positive that the Yesss, Yaman! Movement will be able to reach a larger audience and bring more people to sell their 2nd hand items online. “As what the video affirms, you don’t have to be a merchant to sell stuff on OLX because it’s for everyone. There are also buyers for almost anything you want to sell. So I urge you to sell the unused items that are only taking up space in your home. OLX them and say ‘yes’ to yaman!” says David.

Produced by OnMedia and directed by Jet Leyco, the Yesss, Yaman! music video will be shown online, on LCD screens inside office buildings, and on LED billboards across the country. You can also catch it on YouTube at http://youtube.com/olxph

XO, Mish


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29 August 2014

The Undefeated Online Marvels Take the Spotlight at Tatt Awards 2k14



Held at the SMX Convention Center last August 8, 2014, this year’s Tatt Awards recognized the masters of reinvention with their strong social media presence that shaped the online world. 

Tatt Awards 2014 Hosts Bianca Gonzalez and Drew Arellano
Cara Ison, Sandy Mu, Jayvee Chun, Wowie Fernando, John Funtanilla, Grace Calara, Joseph Co, New Tattoo VP for Nomadic Broadband Business Rey Guinoo and VP for Globe Platinum and Roaming Dong Ronquillo

From witty tweets to powerful blog entries and video posts, Tatt Awards heralds greatness online in 12 varying categories. With the guidance of 9 influential individuals making up the Tatt Council, alongside public that have voted online, Tatt Awards 2k14 finally place the spotlight on the following big winners:

Kimpoy Feliciano for The One
JaMich for YouTube Phenom Of The Year
Patrick Dee for Instagram Phenom Of The Year
Vice Ganda for Trending Twitter Phenom of the Year
Move.ph (Rappler) for Best Social Media Movement
YugaTech for Best Tech Blog
The Fat Kid Inside (Erwan Heusaff) for Best Fitness Blog
The Morning Rush for Best Podcast
Bamboo for Best Digital Music Artist
Mad House MNL for Best Lifestyle Blog
Tricia Gosingtian for Best Style Blog

Bamboo for Best Digital Music Artist
Tricia Gosingtian for Best Style Blog
Abe Olandres of YugaTech for Best Tech Blog

Alongside the regular categories, Tatt Awards 2014 also teamed up with leading broadsheet Philippine Star for the special award, Supreme Trendsetter of the Year. Deliberation and voting came down to two winners – Baby Zion, son of hottest celebrity couple Richard Gutierrez and Sarah Lahbati and popular TV personality Vice Ganda.

Richard Gutierrez, Sarah Lahbati and Vice Ganda for Supreme Trendsetter of the Year
Patrick Dee for Instagram Phenom Of The Year with Jim Paredes and Globe’s Gilbert Simpao
Kimpoy Feliciano for The One

“The exemplary contribution of the Tatt Awards winners to the online community is a true indication of inspiring individuals who continue to aim for greatness which Tattoo truly advocates even down to products and services.  Their immense passion to express themselves online gives us the motivation to continuously improve and provide the best tool for all customers to access the web and spark change.”, said Gilbert Simpao, SVP for Tattoo Broadband Business.

Move.ph (Rappler) for Best Social Media Movement
Chico Garcia of “The Morning Rush” for Best Podcast
Mad House MNL for Best Lifestyle Blog

Guests enjoyed exciting performances featuring unique collaborations from Bamboo, KZ Tandingan, DJ Mars Miranda, Philippine All Stars, Motherbass, Nicole Asencio, Kean Cipriano and Miggy Chavez.

Bianca Gonzalez and Drew Arellano, two of the most distinguished personalities in social media, hosted Tatt Awards this year. Truly a star- studded affair, present in the event were celebrities and society movers like Vice Ganda, Sarah Lahbati, Richard Gutierrez, Annabelle Rama, Eddie Gutierrez, Ellen Adarna, Jim Paredes, Rajo Laurel and Tim Yap.

Annabelle Rama, Eddie Gutierrez, Alexa Uichico, and Venice
Ellen Adarna

As the online mavericks continue their journey to greatness, Tatt Awards 2015 will surely be something to watch out for. 

View the winners of this year’s Tatt Awards at TattAwards2014.com. To know more about Tattoo’s latest mobile WiFi devices and tablet bundles, visit Tattoo.globe.com.ph, call 730-1010, or visit a Globe Store nearest you. 

XO, Mish


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27 August 2014

Shopping for home appliances? Now is the best time to PayLite with your Citi credit card!



It’s raining treats when you PayLite your home appliance purchases using your Citi credit cards!  From now until August 31, enjoy as low as 0% installment deals plus exclusive gifts.

Pay for your new television, refrigerator, washer and dryer or air conditioner at affordable and flexible payment schemes and take home instant rewards.  You will receive a free Rudy Project Waterproof Bag for a minimum PayLite transaction of P15,000, or a free Rudy Project Watch when you charge at least P25,000 on Citi PayLite anywhere.

Citi Credit Cards and PayLite reward you with exciting gifts.

These gifts are yours whether you avail of 0% PayLite or Regular PayLite deals with attractive add-on interest rates.  Simply use your Citi credit card when you buy new appliances at participating stores nationwide and enjoy the 0% interest or affordable converted monthly factor rates on your purchases. 

Citi’s PayLite Installment Plan is a value feature available in all Citi credit cards – no enrollment needed!  You may avail of the plan for purchases as low as P3,000 and choose from 3, 6, 9, 12, 18 or 24 monthly installment schemes. Through these light and easy installment options, there is no holding you back from getting the appliances of your choice! To view the complete list of PayLite merchants, visit www.citibank.com.ph/paylite 

Participating appliance stores include Abenson, Automatic Group, Robinson's, SM Appliance, and Western.  The gifts with your PayLite purchase can be redeemed until October 31, 2014 at participating Rudy Project Outlets found in Alabang Town Center, Bonifacio High Street, Glorietta, SM Mall of Asia, The Podium, TriNoma, Solenad, Lucky China Town, and Ayala Cebu. Just present the Citi Card used to purchase and surrender the charge slip upon redemption.

XO, Mish


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