05 March 2016

A celebration of Music, Arts, Lights and Dance: Ipanema supports Malasimbo 2016



For a comfortable music and arts festival experience, premium Brazilian footwear brand Ipanema is partnering with the highly-anticipated musical event Malasimbo Music and Arts Festival 2016, an international event that celebrates music, arts, lights and dance, all set in the beautiful island of Puerto Galera on March 4-6, 2016.

“It is a privilege to partner with Malasimbo Music and Arts Festival,”says ELRO Retail Corporation Marketing Head Cecille Loretizo. “This festival promotes world-class arts and culture and we want to take part in this global vision. This year, Malasimbo Festival 2016 features back-to-back activities and we want every festival goer to experience the “Malasimbo Magic’ comfortably.”

Premium Brazilian footwear brand Ipanema is partnering with the highly-anticipated musical event Malasimbo Music and Arts Festival 2016 set in the beautiful island of Puerto Galera on March 4-6, 2016.

Ipanema is designed with a special flexpand material that makes it durable and flexible. Made from 100% recyclable PVC, the footwear offers a wide range of flip flops, sandals and wedges available in a spectrum of colours and finishes.

With this, Ipanema is your go-to footwear for the Malasimbo festival because it provides unique comfort to your feet and concern for the environment.

Apart from the celebration of music, arts, lights and dance, Malasimbo amplifies the festivities with the adrenaline-pumping Rider Malasimbo Kiteboarding Exhibition that will coincide the music and arts festival on March 5.

From left: Miro Grgic, Malasimbo Festival Director and Co-Founder; Cecille Loretizo, ELRO Retail Corporation Marketing Manager and Hubert d’Aboville, President and Co-Founder of Malasimbo Festival

“Our participation in the festival becomes bigger and more exciting as Rider takes part in the Kiteboarding Exhibition. This activity strongly showcases the brand’s active and outdoor lifestyle,” adds Loretizo.

Headlining the 3-day event is Quincy Jones Presents Jacob Collier, one the world's most distinctive, inventive and prodigious young musicians of today. Joining him is Brisbane-based soul, jazz musician Jordan Rakei, together with Malasimbo crowd favourite, Australian beatboxer Tom Thum featuring our very own, The Manila Symphony Orchestra. Also included in the line up are veteran and emerging musicians Sinosikat, The Reo Brothers, Brat Pack, Brigada, Crwn, Lustbass, Kristian Hernandez, BadKiss, Mark Zero, and Miro.


The back-to-back weekend festivities don't end there. Happening on March 24-26, Malasimbo Lights and Dance Festival will rock the island of Puerto Galera with a collection of beats and dance hits from some of the finest DJs in the country and across the globe. Millenials are in for a three-day festivity filled with state-of-the-art light shows, contemporary and traditional dance, hip hop, house music, drum and bass, futuristic, immersive and electronically inspire entertainment, all embedded within the breathtaking Malasimbo ampitheater.

Experience the ‘Malasimbo Magic’ with Ipanema and Rider. For more information about the latest products, check out their Facebook accounts: Ipanema Philippines and Rider Philippines.

XO, Mish


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